Podcasting is a powerful tool for business owners to build brand awareness, establish thought leadership, and create loyal audiences. Here's some articles that may help you develop an audio strategy that will benefit your business.

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Elena Kersey recording in studio with pop filter in front of microphone and one hand on headphones

Elena Kersey

Elena is a lawyer turned content professional and a mother of boys. She has over a decade of experience in giving audiences stories they love across TV, audio and digital spaces and has worked with HBO Asia, Disney, Youtube, and Audible.

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Three women, including Elena Kersey, working at a large desk and taking notes.

Podcast Strategy

Our launch programme guides you through everything you need to start podcasting from audience research and development, to production and distribution.