Typically, 3-4 months. Many factors affect launch time
such as how much time you and your team have, the
complexity of your podcast format and publishing
schedule, how quickly you can book guests and the
ambition of your launch goals
It can. However, podcasting still lacks good
discoverability (but there are lots of clever folks at Spotify
Apple and other platforms working on this!) We believe in
not only integrating your podcast into your existing digital
marketing campaigns, content strategy and social
strategy but also appearing on other podcasts.
So many reasons ” increased engagement, lead
generation, community building and thought leadership
to name a few. It’s also important to look beyond just
downloads. Are you reaching a new audience? Can you
invite a potential customer as a guest? Is your
consumption rate higher than a blog or video post? We
believe in tracking all of this.